The most important metrics you are not tracking - HBR

A growing number of organizations are becoming more customer-centric by adopting, measuring, and optimizing CPIs — whether their customers are consumers or business buyers. And because customers are the one and only thing that fuel growth, how well a company performs against CPIs often serves as the most powerful lever for, and the most accurate predictor of, growth.#businesscoaching #businessgrowth

Click here to read the HBR article