Save Lakhs of Rupees when buying a car or house, get 10-20% better salary increments & double your profits with this awesome negotiation skills course
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14 reasons why this is the best Negotiation Skills Course in the market right now
Why 1000 + learners have taken this course
Course Content
Get 10-20% more in salary negotiations
21 tactics & counter-tactics
How you can Triple your profits by learning to negotiate better
Save Lakhs of rupees when buying a car
7 Steps to a Negotiation Strategy
Save Lakhs of Rupees when buying an apartment
Watch the Course Intro by Maneesh Konkar, Faculty
Key Features of this Course
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4+ hours duration
Lifetime access.
Recorded videos 14 day refund
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21 Tactics and Counter-tactics
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7 Strategic Negotiation Steps
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Taught by Industry expert ex IIMB Corporate Trainer Maneesh Konkar
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Only practical stuff, no academic gyan
5 Negotiation Secrets taught at Harvard
Pick up a certificate like this on course completion
Maneesh Konkar (Course Faculty & Founder - Direction One).
MBA from IIM Bangalore. Started his career with ITC. Over the past 22 years, he has conducted various professional courses for teams from fmcg & consumer companies like HUL, Tata Motors, VLCC, Parle, Godrej Consumer, Amazon, Legrand, Asian Paints, ICICI Bank, Cargill Foods, Mahindra, Aditya Birla group and more. He has trained with manufacturing, FMCG, IT, pharma, internet, and building construction industries.
His online courses venture has about 7 courses which has garnered over 10,000 students in the last 2 years.
He also runs Direction One - Digital - a digital marketing agency that is doing some awesome work with Tata Motors (CV & PV across Maharashtra / Gujarat / multiple states).
He is also a Visiting Faculty with SPJIMR, Mumbai, and a panelist at IIM Bangalore interviews multiple times.
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Here's what our students are saying....
How to handle tough negotiators like Donald Trump
Frequently asked questions
Q1 - What are the top 4 tips on how to negotiate salary
Do Your Research and Know Your Worth Before negotiating, research the current market salary range for your role to understand what you should expect. This preparation helps you set a realistic minimum acceptable salary (walkaway price) and negotiate confidently above that. Build Your Case by Highlighting Value When discussing salary, focus first on the value you have added to the company and the team's achievements. This approach positions your request as justified and less about personal gain, increasing your chances of approval. Use a Pleasantly Assertive, Not Aggressive Approach Communicate your salary expectations calmly and professionally, avoiding aggressive tones or ultimatums. Being assertive yet polite fosters constructive dialogue and keeps negotiation channels open. Negotiate Beyond Base Salary Discuss non-salary benefits like signing bonuses, relocation allowances, or other perks that add to your compensation package. These perks can often be negotiated more flexibly and improve your overall remuneration.
Q2 - How to learn negotiation skills?
Participate in Structured Training Programs Enroll in workshops, seminars, or online courses that provide comprehensive lessons on negotiation techniques. These programs often include role-plays and simulations to practice real-life scenarios. Structured learning helps build foundational knowledge and increases your confidence. Practice Regularly in Everyday Situations Look for opportunities to negotiate in daily life, whether at work, with vendors, or in personal situations. Frequent practice sharpens your skills, helping you become comfortable with different negotiation styles. Over time, this experience teaches adaptability and strategy refinement. Develop Strong Communication and Listening Skills Effective negotiators clearly articulate their needs while actively listening to understand the other party’s perspective. This balance fosters trust and uncovers opportunities for mutual gain. Improving these skills enhances your ability to influence and reach agreements smoothly. Study and Analyze Past Negotiations Review your previous negotiation experiences to identify what worked well and what can be improved. Keeping a negotiation journal or discussing cases with mentors provides valuable insights. Reflecting on outcomes helps you avoid repeating mistakes and reinforces successful tactics. Focus on Emotional Intelligence and Relationship Building Managing emotions during negotiation is crucial to staying composed and making rational decisions. Building rapport with the other party encourages collaboration over confrontation. Elevating your emotional intelligence leads to more productive and positive negotiation outcomes.
Q3 - What is the rule of 3 in negotiations?
What is the Rule of Three in Negotiations? •Prepare Three Prices Every time you enter a negotiation, you should be prepared with three different prices. This allows you to navigate the discussion flexibly and maintain control over the bargaining range. •Ideal Price This is the best possible outcome you aim to achieve from the negotiation. It represents your target or aspirational value that you ideally want to secure. •Opening Price The opening price should be set higher than your ideal price. This starting point provides room for concessions and effective negotiation tactics, helping you guide the discussion towards your ideal price. •Walkaway Price This is the minimum price below which you will not agree to the deal. If negotiations reach this point without agreement, it’s better to walk away than accept unfavorable terms.
Q4 - What is BATNA in negotiations?
What is BATNA? BATNA stands for Best Alternative to a Negotiated Agreement and is a key concept introduced by Harvard's negotiation program. It represents the most advantageous alternative course of action a negotiator can take if current negotiations fail. Knowing your BATNA gives you confidence and leverage because you understand your options outside the current deal. It serves as a benchmark against which any proposed agreement should be evaluated. Strong BATNAs empower negotiators to walk away from unfavorable deals and negotiate from a position of strength. Assessing both your own BATNA and that of your counterpart is crucial for effective negotiation strategy. Salaried Employee with a Job Offer Interviewing for Another Role An employee currently employed has already secured a job offer from one company but is interviewing with another potential employer. Knowing the offer in hand provides a strong BATNA, allowing the employee to negotiate salary, benefits, or other terms confidently with the second company. If the second employer’s offer is not competitive or satisfactory, the employee can fall back on the existing offer without pressure to accept unfavorable terms. Business Negotiating with Multiple Suppliers A company seeking to purchase raw materials receives price quotes from several suppliers. The best alternative to a negotiated agreement for the company is the quote from the next-best supplier if negotiations with their preferred supplier break down. This BATNA enables the company to push for better prices or improved conditions knowing they have viable alternatives available, reducing dependency on any single supplier. Freelancer Negotiating Project Fees with a Client A freelancer discussing project fees with a potential client has other pending projects or clients lined up, which represent their BATNA. If the client’s fee offer is below the freelancer’s acceptable threshold, they can confidently decline and direct their time to these alternative projects. Having a strong BATNA allows the freelancer to negotiate contracts without desperation, ensuring fair compensation for their work.
Q5 - What are the top negotiation skills all professionals can benefit from?
Effective Communication Clear and concise communication is fundamental to successful negotiation. It involves articulating your needs and expectations while also being able to listen actively. By understanding the other party's perspective, you can tailor your approach and find common ground. Communication also helps clarify terms, reducing misunderstandings. Good communication fosters trust and paves the way for mutually beneficial agreements. Emotional Intelligence Managing emotions during negotiations is crucial for maintaining control and professionalism. Emotional intelligence enables you to read the emotions of others and respond appropriately. It helps in defusing tension and building rapport. This skill allows negotiators to channel emotions constructively rather than letting them derail discussions. Being empathetic encourages cooperation and positive outcomes. Planning and Preparation Thorough planning includes researching all aspects of the negotiation and understanding your objectives. Knowing the best alternatives (BATNA) and potential concessions strengthens your position. Preparation also involves anticipating possible counterarguments and preparing responses. Strategic planning helps you stay focused during negotiations and avoid impulsive decisions. Well-prepared negotiators exhibit confidence and credibility. Problem-Solving Ability Negotiations often require finding creative solutions that satisfy both parties. Strong problem-solving skills help identify interests behind positions and explore options for mutual gain. This approach shifts the focus from contention to collaboration. Problem-solving ensures that agreements are sustainable and beneficial in the long term. It also helps overcome impasses and reach consensus efficiently. Flexibility and Adaptability Negotiation dynamics can change rapidly based on new information or changing priorities. Being flexible allows you to adjust your approach and explore alternative paths. Adaptable negotiators can pivot strategies without losing sight of their goals. Remaining open-minded encourages innovative agreements and reduces deadlocks. Flexibility also helps maintain positive relationships regardless of outcome.
Q6 - How can Direction One's Negotiation Skills Course benefit me?
Increase Your Earning Potential Learn negotiation strategies that can help secure 10-20% higher salary increments. The course provides practical tactics to confidently negotiate better compensation in job offers and performance reviews. Save Significant Money on Big Purchases The course teaches negotiation skills applicable to important personal purchases like cars and apartments. By applying these techniques, learners have reported saving lakhs of rupees on major transactions. Comprehensive, Practical Curriculum Covering 21 negotiation tactics and counter-tactics, the course equips you with a versatile skill set for various professional and personal scenarios. The eight-step structured approach guides you from preparation to closing deals. Learn from Industry Experts The course is taught by experienced faculty including Maneesh Konkar, who brings real-world insights from working with top companies like Tata Motors, HUL, and others. His proven methods are grounded in practical success. Flexible Online Learning with Certification Get lifetime access to recorded lessons that allow you to learn at your own pace. Successful completion grants a certificate, showcasing your enhanced negotiation capabilities to employers or clients. Boost Confidence and Career Growth Negotiation is a critical professional skill affecting career progression and business success. Mastering it increases your influence and opens doors for leadership roles and business opportunities.
