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8 Google Ads Mistakes That Are Killing Your ROI (And How to Fix Them)
If you’re running Google Ads campaigns—whether for your agency, your own portfolio, or for clients—there’s a good chance you’re burning budget due to a few deceptively simple mistakes. Over years of managing, auditing, and training on Google Ads, I’ve seen these errors crop up repeatedly, even among experienced digital marketing professionals.
Nov 233 min read


4 Common Google Ads Digital Marketing Errors that are KILLING your campaigns
If you are running Google Ads digital marketing campaigns for clients or managing your own digital marketing, tracking accuracy is critical to campaign success. Yet, many digital marketers—both beginners and experienced—make simple errors in setting up and interpreting Google Ads tracking. These mistakes can hide true performance, waste budget, and limit your ability to optimize effectively.
Nov 233 min read


Mastering Price Objections: 11 Winning Responses Every Marketing Pro Needs
If you’re in sales or marketing, you know that price objections are the ultimate test—and they come up every day. Your client hears your price and almost instinctively tries to knock it down. Maybe they start with half your price, or ask for freebies, or compare you unfavorably with a competitor. How you handle this moment can make or break your deal, your targets, and your confidence as a salesperson.
Nov 213 min read


Struggling With Junk Leads? Here’s How Smart Digital Marketing Folks Are Improving Lead Quality in 2025
If you’re running digital ads and your sales team is drowning in poor-quality leads, you’re not alone. Lead generation has evolved fast, and 2025’s platforms have changed the rules again. You don’t have to put up with time-wasters and vague form submissions. Leading brands like Audi, Mercedes, Mahindra, and Hyundai are rewriting the lead-quality playbook. Here’s what’s really working now in improving lead quality, straight from the front lines of campaigns across India.
Nov 194 min read


How to Spy on Your Competitors’ Facebook & Instagram Ads Using the Facebook Ads Library
Hey marketer, let’s face it—staying ahead in digital marketing means knowing what your competitors are doing. But googling or guessing their campaigns doesn’t cut it. Luckily, Facebook Ads Library is your secret weapon for uncovering competitor ad strategies and gaining priceless insights.
Nov 193 min read


Winning Auto Lead Generation Campaigns: Skoda Kylaq Case Study
Hey digital marketers and auto biz champions. Running lead generation campaigns for automobile brands can seem like a massive challenge. You’re juggling creative, targeting, brand perception, and budgets—every step matters. But what if you could learn from a live success story? Let’s unpack how a targeted lead gen campaign for Skoda Kylaq found its groove—and how you can apply these lessons to your own campaigns.
Nov 193 min read


4 Google Ads Mistakes That Could Be Killing Your Budget—And How to Fix Them Fast
Running Google Ads? Whether you’re a business owner doing it yourself or a marketer working with an agency, you know every rupee counts. Yet, so many campaigns bleed money due to a few basic—but killer—mistakes. The good news? Once you know what to look for, you can fix these TODAY.
Nov 193 min read
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