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If you’re running Google Ads campaigns—whether for your agency, your own portfolio, or for clients—there’s a good chance you’re burning budget due to a few deceptively simple mistakes. Over years of managing, auditing, and training on Google Ads, I’ve seen these errors crop up repeatedly, even among experienced digital marketing professionals.

If you are running Google Ads digital marketing campaigns for clients or managing your own digital marketing, tracking accuracy is critical to campaign success. Yet, many digital marketers—both beginners and experienced—make simple errors in setting up and interpreting Google Ads tracking. These mistakes can hide true performance, waste budget, and limit your ability to optimize effectively.

If you’re running digital ads and your sales team is drowning in poor-quality leads, you’re not alone. Lead generation has evolved fast, and 2025’s platforms have changed the rules again. You don’t have to put up with time-wasters and vague form submissions. Leading brands like Audi, Mercedes, Mahindra, and Hyundai are rewriting the lead-quality playbook. Here’s what’s really working now in improving lead quality, straight from the front lines of campaigns across India.

Hey digital marketers and auto biz champions. Running lead generation campaigns for automobile brands can seem like a massive challenge. You’re juggling creative, targeting, brand perception, and budgets—every step matters. But what if you could learn from a live success story? Let’s unpack how a targeted lead gen campaign for Skoda Kylaq found its groove—and how you can apply these lessons to your own campaigns.

Running Google Ads? Whether you’re a business owner doing it yourself or a marketer working with an agency, you know every rupee counts. Yet, so many campaigns bleed money due to a few basic—but killer—mistakes. The good news? Once you know what to look for, you can fix these TODAY.

you don’t need a giant ad budget or a huge team of digital specialists to get ahead. Whether you’re a small business owner, a junior marketer, or you’re simply hustling to grow your client base or personal brand, these five strategies—straight from years of hands-on experience—are the practical, proven roadmap you need to unlock serious growth.

Are you still confused by Meta’s endless dashboards? Wondering what the difference is between Ads Manager, Business Manager, and Business Suite? You’re not alone! Setting up and scaling digital marketing for today’s fast-moving business landscape requires using the RIGHT tools and the right account structure—and this detailed guide will show you exactly how to get started.