Subscribe to the Direction One blog to get a regular tips on FMCG & B2B sales, negotiations, digital marketing & career success. 
 

If you are active in sales or marketing, selling products, services, or solutions to customers, this guide is for you. The difference between an average salesperson and a top-performing one often comes down to mindset, preparation, and applied skills in every interaction. Based on years of coaching sales teams across industries and geographies, here are proven principles to enhance your effectiveness and advance your sales career.

The Fast-Moving Consumer Goods (FMCG) industry offers one of the most structured, dynamic, and rewarding sales and marketing career path for business graduates and young professionals. The career path in FMCG sales and marketing is characterized by its clear hierarchy, breadth of experience, and fast-tracked leadership opportunities, provided you are will In this video listen to Maneesh Konkar Academic Head Direction One explain in detail the steps you could take to kicksta